Microsoft Reporting API delays 2025-12-28

Incident Report for Skai

Resolved

The issue has been resolved, all features are back to normal
Posted Dec 29, 2025 - 07:48 UTC

Monitoring

Looks like Microsoft started recovering and we see reports coming in to our platform.
There may still be delays in features that rely on yesterday's data until all of yesterday's data will be fetched and processed.
As for optimization, no need to move to manual bidding, Skai platform will recover automatically.
Posted Dec 28, 2025 - 19:27 UTC

Update

MSN are still investigating this issue on their end and we are waiting for their response.
In the meantime, we started seeing impact on our optimization portfolios affecting both Budget Navigator and Portfolios optimizations. Please consider moving to manual bidding until this is resolved. Once MSN data is available, we will resume optimization and adjust budgets and bids accordingly.
Posted Dec 28, 2025 - 18:01 UTC

Identified

Ever since this morning (Sunday, December 28th), Microsoft Ads are experiencing delays in their reporting API.
The Skai team reached out to Microsoft on that, yet Microsoft haven't acknowledged that issue yet.
Posted Dec 28, 2025 - 14:39 UTC
This incident affected: Data (Microsoft), Reports (Microsoft), Optimization (Microsoft), and Automated Actions (Microsoft).